Starbucks vs Pacific Coffee in Hong Kong over this Christmas (2011)
Coffee-lovers in Hong Kong used to have limited choices as to where to get good coffee: Starbucks, Pacific Coffee, five-star hotels, and a handful of specialty coffee places. Things started to change a few years ago, thanks to the media in Hong Kong. In 2009, Moses Chan, a popular artist from TVB (Hong Kong leading television broadcasting station), hosted a show about coffee and published a fun guide to Hong Kong cafés. His passion of coffee has brought the coffee culture in Hong Kong to an unprecedented level. People in Hong Kong are now looking for more than just Starbucks or Pacific Coffee. Following the show, a number of coffee shops opened in the past couple of years. Many of the better ones go as far as serving only fresh-roasted and freshly ground beans,...
Social Mentions Report – Canon 600D
Search phrase: “Canon 600D” A social mentions monitoring exercise was performed on a recently launched DSLR from Canon, from June 13 to June 27, 2011 (a total of 14 days). Social Media that Woofaa covers for this exercise: • Micro-blogging sites such as Twitter • Blogs including Blogger, WordPress, Typepad and LiveJournal • Video sites including YouTube, Vimeo, Metacafe, Bliptv • Social networks such as Facebook and MySpace • Discussion forums • News sites, whether international, national or regional • Images sites such as Flickr • Corporate sites and plenty of others • Websites from Greater China region Let us look at the results we have got: This line graph shows us the ‘history’ of social mentions found on Canon 600D...